Some of them has also said that MUJI had been beaten by the "copycat company" in China. Even if the judgment is limited to the trademark 无印良品 (MUJI in Chinese) and only relates to products in class 24 – such as fabric products, towels, sheets, pillow cases, bed covers and similar stuff – the news has been widely and alarmingly reported by many medias. Apart from the farm-fresh vegetables, the MUJI Wine and Tea Workshop also made their first appearance at the newly opened storefront, coming with a wide array of options to cater to the tastes of different demographics.Japanese retail company MUJI (Mujirushi Ryohin) has recently lost a trademark infringement case in China. By doing so, the Japanese retailer can deliver pleasantly-tasting products with guaranteed quality to local consumers. Consumers are encouraged to enjoy salads produced using locally grown ingredients in the MUJI Diner canteen, driving the farm-to-table lifestyle concept.Īs for the MUJI Farm proposal, “ it was inspired by the growing health awareness among Chinese citizens,” according to the spokesperson for MUJI China. In partnership with a Shanghai farm, freshly harvested spinach, beetroot, cabbage, curly kale and other types of seasonal veggies will be delivered to the MUJI store within 24 hours. “MUJI Farm” is centralised on growing healthy vegetables in organic garden soil with a minimal amount of agricultural chemicals. MUJI lands on Meituan, offering on-demand delivery service
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